The biggest medical fair in the Middle East region
One more year Vircell participates in the biggest medical fair in the Middle East region, held in Dubai, 28-31 January.
As usual, it was a great opportunity to meet our distribution network in the region and in the countries around to define common the strategies for the year ahead. We also have the chance to meet some other key players that will help Vircell to continue expanding its worldwide presence.
During this edition, we basically focused our efforts in the promotion of AmpliRun® Amplification Controls; our complete panel of solutions for pneumonia diagnosis with more than 70 different references available; and, of course our best seller in the region, Brucellacapt®, a unique product for the diagnosis of chronic brucellosis and treatment follow-up.
Thank you all for your cooperation!