The biggest medical fair in the Middle East region
One more year Vircell participates in the biggest medical fair in the Middle East region, held in Dubai, 27-30 January.
As every year this event was a great opportunity to meet our distribution network in the region to define common the strategies for the year ahead. We also have the chance to meet some other key players that will help Vircell to continue expanding its worldwide presence.
During this edition we emphasized the promotion of VirClia® monotest, our new quemiluminiscence product line, and thesecond generation of Speed-oligo® (oligocromatographic cassettes). These two new innovative technologies meet, from different perspectives, the challenges of automation in small and medium size laboratories.